We've had the same thing here in Korea too. But again, it has special requirements. (한글.co.kr)
Personally, I think it's an ok idea, but I would never cut my own throat by adopting it. Just having special software in the browser may not cut it. The DNS resolution has to work as well.
i.e. Is this already a part of BIND? or other proprietary DNS systems?
Some info in Korean here: http://domain.nic.or.kr/menu/hanrequest.html
Punycode documentation here:
ftp://ftp.rfc-editor.org/in-notes/rfc3492.txt
Get this example:
(C) Chinese (traditional):
u+4ED6 u+5011 u+7232 u+4EC0 u+9EBD u+4E0D u+8AAA u+4E2D u+6587
Punycode: ihqwctvzc91f659drss3x8bo0yb
Oh yeah... that's real memorable...
Just because you build it doesn't mean that anyone will actually come.
I can't see people running out to adopt this system or take any measures to implement it anytime soon. Business is business, and many ISPs are not going to be keen on upgrading or changing just for this.
The ROMAN ALPHABET is an efficient system - 26 characters. Incidentally, Korean is more efficient - 24 characters, but not for computing (it requires 2 bytes to represent 1 character).
I'm just wondering how many people will register cool new domain names like ihqwctvzc91f659drss3x8bo0yb or i1baa7eci9glrd9b2ae1bj0hfcgg6iyaf8o0a1dig0cd. Ooooh baby! Is that some prime cyber real estate or what?
SPECIAL USAGE CONDITIONS:
- Your site targets a geographic location
- Your site targets a specific language
- You don't care about anyone else or don't want anyone else to visit
Those conditions can work. e.g. There are no Korean ecommerce websites that are easily usable by non-Korean citizens, even if you can read Korean. They simply don't care because they have lots of traffic, do well, and don't need to expand beyond where they are. If that's the case, great. This may even be a benefit because they don't compete with non-Korean sites. blah blah... I'm ranting now... I'll shut up...