Adwords Effect
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Category: General Discussion
Forum Name: General Discussion
Forum Description: General discussion and chat on any topic.
URL: https://forums.webwiz.net/forum_posts.asp?TID=14969
Printed Date: 31 March 2026 at 9:41pm
Software Version: Web Wiz Forums 12.08 - https://www.webwizforums.com
Topic: Adwords Effect
Posted By: Gullanian
Subject: Adwords Effect
Date Posted: 06 May 2005 at 11:49am
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Hi! I've started using adwords for my new site, it's working well. Anyway, on content sites it has nearly 30,000 impressions, but no conversions at all (conversion includes even just a sign up). Search results has a much much higher conversion rate. Is there a reason for this? I really am starting to think that content ads are not worth much. I know that on some sites you can get visitors clicking on ads as a way of saying thanks, or regular members knowing the person well and clicking them on each visit to help the site going. These people don't bother looking at the site after the click. Has anyone else got results similar to these? |
Replies:
Posted By: huwnet
Date Posted: 07 May 2005 at 6:23am
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I would recommend posting of specalised sites like http://www.webmasterworld.com for issues like this!  Shame their forum software is written by them and could do with some improving |
Posted By: Bluefrog
Date Posted: 08 May 2005 at 11:46am
Adwords is tricky. Content is generally around 0.5% and crappy. Search is always better. Refine your keywords and keep up with it. You'll get better results. Try [] and "" to delimit phrases and you'll see differences. Keep the winners and get rid of the losers. You can get 2% CTR easy on adwords with decent management. ------------- http://renegademinds.com/" rel="nofollow - Renegade Minds - Guitar Software http://renegademinds.com/Default.aspx?tabid=65" rel="nofollow - Slow Down Music |
Gullanian wrote:Posted By: dpyers
Date Posted: 09 May 2005 at 3:59pm
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Here's an article that may be useful. IIRC, he drops non-performing adword channels almost immediately http://www.goingware.com/tips/playing-it-clean.html - http://www.goingware.com/tips/playing-it-clean.html ------------- 
Lead me not into temptation... I know the short cut, follow me. |