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Looking for advice on banner ad implementation

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Topic: Looking for advice on banner ad implementation
Posted By: slappyJ
Subject: Looking for advice on banner ad implementation
Date Posted: 17 November 2010 at 8:38pm
I have been receiving quite a few emails from people wanting to advertise on my forum.

I am looking for some advice on the best way to implement banner advertisements on my web wiz forum.

Your thoughts and ideas are welcome.

Thanks,
slappyJ


Replies:
Posted By: Scotty32
Date Posted: 17 November 2010 at 9:16pm

Depends on how much advertising you want to do.

If its only a few banners you could look at http://www.w3schools.com/asp/asp_adrotator.asp" rel="nofollow - ASP AdRotator

If you want to do a lot then theres http://www.openx.org" rel="nofollow - OpenX , its PHP but they offer free hosting for the app and can simply include with Javascript.

The obvious is to play the banner in the header - or you could alter the built in Google AdSense code to display your own after the first post of each topic.



-------------
S2H.co.uk - http://www.s2h.co.uk/wwf/" rel="nofollow - WebWiz Mods and Skins

For support on my mods + skins, please use http://www.s2h.co.uk/forum/" rel="nofollow - my forum .

Posted By: slappyJ
Date Posted: 17 November 2010 at 9:21pm
Thanks for the advice Scotty32

I was also wondering...I know that trying to average the cost of a banner would depend on traffic...my site gets moderate traffic and I am trying to come up with reasonable and fair pricing but I don't know what price to start at.

Posted By: billd3
Date Posted: 18 November 2010 at 2:46pm
Check our forum at http://theamcforum.com/forum
We use banmanpro lite version. It's asp.net so does take a bit of server resources needing the dot-net turned on, but works great, is simple to use and VERY flexible, great reports, daily email if you want, etc.
Some small car forums seem to charge roughly $25/month (a couple of the model specific Ford sites were roughly 25), we're asking 35. Some say that's a bit steep but we're also the biggest and most active AMC specific car forum so anyone advertising with us has a captive audience of hundreds of dedicated AMC fans. We may need to adjust down a bit, some folks don't seem to mind the price, others say AMC is too small a community to support that.
In any case, we like the software, it's supported VERY WELL, they'll install it for free, and IMO, their support is second to none and friendly. You email them, you get a good response back in hours normally, sometimes minutes. Gee, I had a couple of things settled via email in less than 15 minutes.
It seems to work fine with our forums, we're using it in really simple mode now, but it can handle multiple zones in multple pages and so on.
And the part I appreciated - they use SQL and keep things up to date to help avoid SQL injection attacks. I read where another large banner ad software company had some security warnings against it, and the company wasn't really keeping up their code well.


-------------
BillD
http://theamcpages.com
http://theamcforum.com

Posted By: slappyJ
Date Posted: 18 November 2010 at 7:25pm
Thanks for the great info billd3 Clap

Another question:

What is the best way to present a banner ad program to a potential client?

I was thinking about putting together a PSD file that I could email along with some of my forum stats from Google Analytics.

Right now I am looking into header banners and possibly footer banners (for a cheaper alternative) and I also like the idea that Scotty32 presented about altering the Google Adsense code (this could be another option for a client.

Posted By: billd3
Date Posted: 18 November 2010 at 8:48pm
We have a single page PDF file that we email out, with the forum logo/banner at the top.
We also use Google Analytics as even though the host server does a good job on stats, there's this thing where folks seem to be more likely to believe anything Google tells them, and seem to use it as a "standard". If it's not google stats, it doesn't seem to carry the same weight even though the host logging may show the same or similar numbers. We give rough numbers from Google Analytics, visits, hits, etc.


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BillD
http://theamcpages.com
http://theamcforum.com

Posted By: slappyJ
Date Posted: 18 November 2010 at 9:03pm
Google is King! Thumbs Up

Posted By: TonyM
Date Posted: 08 December 2010 at 7:31am
Originally posted by billd3 billd3 wrote:

Check our forum at http://theamcforum.com/forum
We use banmanpro lite version. It's asp.net so does take a bit of server resources needing the dot-net turned on, but works great,


Hi Bill

I'm curious as to how you got that to work? I thought it was not possible to have classic asp and asp.net code in the same page?

I ask because I'm looking into adding banner ads to my forum as well, and as the classic asp ad rotator component is no longer supported in IIS am looking for a suitable alternative.

 


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Cheers,

Tony

Posted By: alabamatoy
Date Posted: 13 December 2010 at 1:21am
I just added some code to the header.asp file to display a randomly selected 500X100 hyperlinked banner image from a list.  See www.rocketcityrockcrawlers.com/forum and www.sfwda.org/forum for examples.  Open the main forum page, and hit refresh a few times.  I think I posted the code on here somewhere....

Edited to add:  Here's the code I used: http://forums.webwiz.net/banner-advertising_topic26419_post136258.html?KW=#136258" rel="nofollow - http://forums.webwiz.net/banner-advertising_topic26419_post136258.html?KW=#136258


Posted By: TonyM
Date Posted: 13 December 2010 at 2:06am
Thanks alabamatoy

Looks like it would do the job. Thumbs Up

I had a play with a javascript solution earlier this week as well, I think either js or a solution similar to yours is probably the best way to go given that the classic asp adrotator component is no longer supported, and using asp.net in conjunction with classic asp creates far too much overhead on the server judging by another post of billd's that I came across. (which is a shame as the asp.net banner rotator is a very nice solution)




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Cheers,

Tony

Posted By: billd3
Date Posted: 14 December 2010 at 1:16pm
would that work with FLASH ads? AND allow the Flash to link?

Please see our forum:
http://theamcforum.com/forum
Check the banner ads (just 2 rotating at this point) and note that they are flash ads.......
Ordinary files such as PNG, GIF, BMP and JPG are simple, flash, well, that's different....
if we can do rotating with flash, and have the links work, etc. - I'd be willing to pay for something that worked and didn't suck all the resources! I love the setup we have now - someone can buy 30 days of advertising, I setup an account and an ad/banner, and set it for 30 days. After 30 days, their ad stops showing and the others keep on showing and I don't have to do a thing!!!
It even sends them an email on how many clicks there have been and how many "impressions".
But wow, it's sucked all the resources and memory, even adding memory, it still recycles according to Bruce.
Supposedly we can put the ad app in its own memory space and let it recycle often and not impact the rest of the forum, but I've not talked to Bruce about that, been TOO busy...

btw - alabamatoy - nice site.


-------------
BillD
http://theamcpages.com
http://theamcforum.com

Posted By: 123Simples
Date Posted: 14 December 2010 at 7:44pm
Hi Bill

I think it would work and it would not cost you anything to implement it.
If you look at your current header file then I think you would need to edit from where it starts with:

<!-- Begin -  Site: TheAMCForum Zone: main-banner -->
and ends with
<!-- End -  Site: TheAMCForum Zone: main-banner -->

And replace the code in between with this:

<%
    Dim strarrayimage(3), strarraylink(3)
    Dim randomval
     
    'enter names of random banner images
    strarrayimage(0) = "/forum/bannerimages/2_star_rating.png"
    strarrayimage(1) = "/forum/bannerimages/3_star_rating.png"
    strarrayimage(2) = "/forum/bannerimages/4_star_rating.png"
    strarrayimage(3) = "/forum/bannerimages/5_star_rating.png"
     
    'enter links associated with above listed files
    strarraylink(0) = "http://www.link2"
    strarraylink(1) = "http://www.link3"
    strarraylink(2) = "http://www.link4"
    strarraylink(3) = "http://www.link5"
     
    randomval = Int(Rnd(1)*UBound(strarrayimage))
    Response.Write("<a href=""" & strarraylink(randomval) & """><img src=""" & strarrayimage(randomval) & """ ></a>")
    %>


as the example stated.
Obviously as you say the actual extension is the only difference, but I cannot see why it would not work. I'd advise you to make a backup of the includes/header.asp file which is the one you would need to change!
If you are unsure, then PM me and I'll see if I can help you with this



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http://www.123simples.com/" rel="nofollow - Visit 123 Simples Web Design

Posted By: billd3
Date Posted: 15 December 2010 at 9:21pm
That script won't work for FLASH because flash uses a variable that's in the file. So the script would have to be something like if xxx = fla (or whatever) then do whatever.
When you click on the flash file, it passes a variable if I have that correct. The banner programs take that into account. The Flash file doesn't act like a normal image.
one example - THIS is inside the flash file:


myButton_btn.onRelease = function(){
	getURL(url, "_blank");
};




-------------
BillD
http://theamcpages.com
http://theamcforum.com

Posted By: Scotty32
Date Posted: 15 December 2010 at 9:47pm

Your using BanManPro for your advert system?

Does it now allow you to enter HTML for the advert?

(according to the site it says it does)

If this is the case, simply enter the code provided with the flash image


-------------
S2H.co.uk - http://www.s2h.co.uk/wwf/" rel="nofollow - WebWiz Mods and Skins

For support on my mods + skins, please use http://www.s2h.co.uk/forum/" rel="nofollow - my forum .

Posted By: billd3
Date Posted: 16 December 2010 at 12:55am
Uh, we aren't having problems with links in banman, I was stating that the code pasted here in this thread that does random image display will not work for flash because it doesn't deal with how flash handles links. You have to pass the link as a variable to the flash ad. That code doesn't do it.
Banmanpro handles flash ads wonderfully. The issue is the memory overhead.
So I was thinking if I could simply use code to display random ads, that would be fine, except the code as posted here won't do flash. It will not display a flash ad that's "clickable".
 
This is part of the code, and the url for the link is defined elsewhere in the program.
 


<SCRIPT LANGUAGE=JavaScript>
var ShockMode = 0;
if (navigator.mimeTypes && navigator.mimeTypes["application/x-shockwave-flash"] && navigator.mimeTypes["application/x-shockwave-flash"].enabledPlugin) {
if (navigator.plugins && navigator.plugins["Shockwave Flash"])
ShockMode = 1;
}
else if (navigator.userAgent && navigator.userAgent.indexOf("MSIE")>=0 
&& (navigator.userAgent.indexOf("Windows 9")>=0 || navigator.userAgent.indexOf("Windows NT")>=0)) {
document.write('<SCRIPT LANGUAGE=VBScript\> \n');
document.write('on error resume next \n');
document.write('ShockMode = (IsObject(CreateObject("ShockwaveFlash.ShockwaveFlash.4"))) ');
document.write('<\/SCRIPT\> ');
}
if ( ShockMode ) {
document.write('<OBJECT classid="clsid:D27CDB6E-AE6D-11cf-96B8-444553540000"');
document.write(' codebase=" http://active.macromedia.com/flash2/cabs/swflash.cab#version=4,0,0,0"" rel="nofollow - http://active.macromedia.com/flash2/cabs/swflash.cab#version=4,0,0,0"' );
document.write(' ID=banner WIDTH="300" HEIGHT="100" >');
document.write(' <PARAM NAME=movie VALUE=" http://theamcforum.com/forum/ads/alternator.swf?url=%5bBanManProURL" rel="nofollow - http://theamcforum.com/forum/ads/alternator.swf?url=[BanManProURL ]"> ');
document.write(' <param name="wmode" value="transparent"> ');
document.write(' <PARAM NAME=quality VALUE=autohigh> ');
document.write('<EMBED SRC=" http://theamcforum.com/forum/ads/alternator.swf?url=%5bBanManProURL%5d"" rel="nofollow - http://theamcforum.com/forum/ads/alternator.swf?url=[BanManProURL]"' );
document.write(' swLiveConnect=FALSE WIDTH="300" HEIGHT="100"');
document.write(' QUALITY=autohigh wmode="transparent"');
document.write(' TYPE="application/x-shockwave-flash" PLUGINSPAGE=" " rel="nofollow - ' - http://www.macromedia.com/shockwave/download/index.cgi?P1_Prod_Version=ShockwaveFlash">' );
document.write('</EMBED>');
document.write('</OBJECT>');
} else if (!(navigator.appName && navigator.appName.indexOf("Netscape")>=0 && navigator.appVersion.indexOf("2.")>=0)){
document.write('<A HREF="[BanManProURL]" TARGET="_top"><IMG SRC=" http://theamcforum.com/forum/ads/alt-ad.gif" rel="nofollow - http://theamcforum.com/forum/ads/alt-ad.gif " WIDTH="300" HEIGHT="100" BORDER="0"></A>');
}
</SCRIPT>


-------------
BillD
http://theamcpages.com
http://theamcforum.com


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